• What would a bottom-up approach to intrinsic value look like?
  • Maslow’s hierarchy of needs helps us develop a better understanding of value.
  • What are some of the characteristics of value and how does it relate to investing?


Thoughts on Value

Years ago, after reading through roughly three value investing books, I noticed a few commonalities among all value-related writings. In a majority of value-related writings, there is a description that sounds like this:

A public company has a market price (assigned by the market) and an intrinsic value (assigned by the value investor). When the market value is lower than the intrinsic value, the company is undervalued.

The intrinsic value is often discussed in the context of terms such as: Moat, margin of safety, earning quality, asset quality, management competence, etc.

Reading these books always lead me to the three questions that every 5 year old asks:

  1. Why?
  2. Why?
  3. And last, but certainly not least, Why?

For my own benefit, I decided to explore into the value concept. Except this time, I wanted to start from the roots of value and work my way up.


Origin of Value

Maslow’s Hierarchy of Needs is a good starting point for this discussion:

Source: Wikipedia

Maslow’s theory, like every other theory in existence, has its criticisms. Some criticisms are: the categorization (or miscategorization) of needs, the correct/incorrect hierarchical order of said categories, and the inter-relatedness of said categories. With that in mind, I would like to use Mr. Maslow’s theory as a general platform for discussion.

Here’s a brief overview of each category:

Everything we buy ties into at least one of the aforementioned categories. A house would fit under physiological needs. A house by the beach in Hawaii may fit into physiological needs and esteem needs.

Let’s say that once upon a time, we all lived in caves. We chased animals and picked wild berries for food. Two months ago, our cousin Jimbo had a breakthrough invention: The rock. Jimbo was lazy and did not like chasing after animals. One day, he decided to pick up a rock and throw it at the animals… and it worked! He brought food for the family in minutes and was ready to go out to get some more. This proved “valuable” in two ways: reduction of time and energy consumed. This lead to increased productive capacity. In other words, since Jimbo can bring more food back post-rock than he could have brought pre-rock, you and I can spend our time working on something else (maybe we can invent fire?). Thus far, I can identify 3 variables that we can associate with value: Time, energy, and knowledge.


Extrapolating Value

Let’s assume value is a function of time, energy, and knowledge. Under this assumption, anything that builds, preserves, or transfers time, energy, or knowledge is considered valuable. Secondarily, anything that facilitates the building, preservation, or transfer of time, energy, or knowledge is considered valuable.

All value relates to humans. When we discuss building knowledge, we do not mean building a squirrel’s knowledge. We mean human knowledge. The same goes for time and energy. This makes value both subjective and relative.

A bow and arrow is more valuable to our tribe’s hunter than it is to our tribe’s cook. This is because the hunter’s time and energy is spent on hunting for food whereas the cook does not have a real use for a bow and arrow (maybe for a shish kebab?). The bow and arrow proves its value by enabling the hunter to immobilize our dinner with less use of his energy and time, as he needed to run after our dinner before he discovered the bow and arrow. To an extent, the bow and arrow derives its value from the number of people who spend their time chasing dinner. Having said that, there are other ways to obtain food (like setting up traps or growing livestock), which can reduce the value of the bow and arrow. This relates to the concept of utility.


Infrastructure for Value

We’ve established that the bow and arrow has some value. This leads us to our next question: Does our hunter’s bow and arrow still have some value if someone can take it and walk away? To the extent that the thief can use the bow and arrow to catch dinner, it still retains its value. However, from our hunter’s perspective, a bow and arrow that no longer exists cannot be valuable as it no longer saves him any time or energy. That means there is value in protecting value.

I’ve been fortunate to have lived in Japan for 16 years, the US for 11, and the Philippines for almost 1 year (and counting). It wasn’t until I moved to the Philippines that I developed an appreciation for things that are generally taken for granted in the developed world. These are things like (a relatively functional): Property rights, law enforcement, justice system, government, developed roads, currency, etc.

To make my case, business contracts in the Philippines don’t exactly carry the same weight as they do in the US or Japan. While disputes in the US and Japan tend to revolve around what is in or out of contract scope, the contract terms itself are free-floating in the Philippines. Why? Probably because taking the other party to court over a contract violation is a 30-year ordeal. In the realest sense, there is no immediate consequence for violating a contract. This has ripple effects, too. For example, “net 30 payment terms” is basically a foreign language. Credit lines between customers and vendors are almost unheard of, which means deals are done in cash. This stifles small businesses, where positive near-term cashflow means volumes more than it does to mid to large companies. When you operate in an environment where the lack of accountability does not come with serious and immediate consequences, showing good faith can mean risky business.

A relatively functional infrastructure for value facilitates the building, preservation, and transfer of value. “Relatively functional” is the key phrase here. In an environment where roads don’t exist, building a scaled widget factory becomes a challenge. This is because the transfer of value is relatively difficult. It takes some form of transportation to get raw materials to the factory and finished products out of the factory, and roads play a big part in facilitating this transfer. From what I have seen in Japan and the US, a relatively functional value infrastructure is only developed and supported by a relatively functional government.


Value and Investing

As I mentioned in the first section of this post, intrinsic value is often discussed in the context of terms such as: Moat, margin of safety, earning quality, asset quality, management competence, etc.

Each of the above terms describes some form of value advantage. Let’s take a look at the moat as an example:

We have two parties:

  1. Our tribe’s hunter (let’s call him Jack)
  2. The Hunter Cooperative (a tiny organization of 3 hunters).

Jack owns a bow and arrow set, which he uses for 8 hours a day to bring home a day’s worth of food for his family of 5.

Hunter Cooperative also owns the same bow and arrow set. The only difference is that this mini cooperative has 3 hunters who take turns using the bow and arrow for 8 hours a day each. Each hunter also brings home a day’s worth of food for 5 people. The cost of the bow and arrow is split into three. This makes it cheaper for the Hunter Cooperative to operate in comparison to Jack, who has the whole cost burden on himself. If both parties were to start a meat shop, Hunter Cooperative would be the low cost leader, affording them the ability to sell their meat at a lower price than Jack can.

Let’s use the same two parties to discuss the other terms often associated with intrinsic value.

Asset quality is an interesting one. Both parties have two assets in use: Tools (bow and arrow) and people. Asset quality has several determining factors, which are:

  • Condition of assets
  • Price of Utility in comparison to other similar assets
  • Value proposition of the end product that the asset produces

Condition of Assets

This one is pretty simple. Assets need to be able to produce stuff. Otherwise, they wouldn’t be assets. For the two parties, this would mean the hunters’ health and maintenance of tools. If the hunters are tired or sick, they wouldn’t be able to produce as much value in comparison to when they are in prime condition. Similarly, if the bow wasn’t well-maintained, it may not be able to project the arrow as far as it is supposed to, which would limit the value that the bow and arrow is able to extract.

Price of Utility in comparison to other similar assets

Let’s say that hunting guns were introduced last week. They cost twice as much as a bow and arrow set and can produce food for 15 people in an 8 hour period. The utility tripled while the cost doubled, which tells us that hunting guns provide better value. Now, if utility tripled while cost also tripled, the value of hunting guns is equivalent to that of the bow and arrow. If utility tripled and cost quadrupled, then the bow and arrow provides better value.

An alternative view to this would be if Grower Cooperative came into business by growing livestock, which can eliminate the utility of the bow and arrow as well as the hunting gun, if food can be produced quicker or cheaper.

Value proposition of the end product that the asset produces

When both parties hunt for meat and all of humanity decides to pick up vegetarianism, both the bow and arrow and hunting gun don’t have any value to provide, as far as the meat hunting business goes. In this case, asset quality may be defined in terms of other end products that an asset can produce – typically referred to as resource conversion. For example, we might start using the arrow to till the garden for our vegetarian friends or use the hunting gun for personal protection. In contrast, if killer monkeys advanced into our community, the value the a bow and arrow and hunting gun produces may skyrocket.


Closing Thoughts

“Time is the friend of the wonderful company, the enemy of the mediocre.” – Warren Buffett

Getting stuck in a habit is easy. It’s no surprise that many businesses find themselves continuously doing what they have always been doing, because that’s what was highly valued yesterday. Not that businesses need to react to every piece of news, but it helps to stay current and continuously ask how new developments affect a business’ value proposition. At the end of the day, intrinsic value is the combination of a company’s price of utility today and its ability to maintain or improve price of utility over time. After all, you don’t want to be the guy that’s still buying bows and arrows while the other guy is buying hunting guns and literally taking your lunch.

Kenkyo Investing
Kenkyo Investing

Kenkyo Investing applies a value investing approach to Japanese equities, providing insights that are often unavailable to non-Japanese speakers.